Technological change is
|“||one of the principal drivers of competition. It plays a major role in industry structural change as well as new industries. It is also a great equalizer, eroding the competitive advantage] of even well-entrenched firms and propelling others to the forefront. Many of today's great firms grew out of technological changes that they were able to exploit. Of all the things that can change the rules of competition], technological change is among the most prominent.||”|
- ↑ Michael Porter, Competitive Advantage: Creating and Sustaining Superior Performance 164 (1985).