The IT Law Wiki

Segmented marketing

32,076pages on
this wiki
Add New Page
Add New Page Talk0

Definition Edit

Segmented marketing consists in serving advertisements to targeted groups of users. A user is placed in a group according to the information he has directly communicated to the social network service.[1]

References Edit

  1. EU, Article 29 Working Party on Data Protection, Opinion 5/2009 on Online Social Networking 9 (12 June 2009) (full-text).

Also on Fandom

Random Wiki