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A proposal is a written offer from a seller to a prospective buyer. Business proposals are often a key step in the complex sales process — i.e., whenever a buyer considers more than price in making a purchase.
U.S. government Edit
A proposal is
|“||[a]n offeror's response to a Government Request for Proposals (RFP) that presents the offeror's approach to meeting the Government's requirement.||”|
- ↑ A Guide for Acquiring Systems Integration Services, Glossary of Terms.
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