Citation Edit

Playboy Enterprises, Inc. v. Calvin Designer Label, 985 F. Supp. 1220, 44 U.S.P.Q.2d (BNA) 1156 (N.D. Cal. 1997) (full-text).

Factual Background Edit

Playboy sued the defendant for trademark infringement, claiming that the defendant used its PLAYBOY mark as a metatag on its website. Here, a search of "playboy" on a search engine would show defendant's site in the search results.

Trial Court Proceedings Edit

The court granted plaintiff a preliminary injunction after finding such use created a likelihood of confusion in the marketplace.