The Internet Software Federation of Europe (ISFE) was established in 1998 to represent the interests of the interactive software sector vis-à-vis the EU and international institutions. Initially founded by the national interactive software trade associations in the UK, France, Germany and the Netherlands, ISFE was enlarged in January 2002 to include any company representing the industry within the 27 EU Member States plus Norway, Iceland, Switzerland and Liechtenstein. Thirteen major publishers of interactive software and thirteen interactive software trade associations throughout Europe belong to the ISFE.
The ISFE represents the interest of its membership to the main stakeholders, be they EU institutions, international organizations, academics, or the general public. This objective is pursued through a variety of actions — one on one meetings, conferences, sponsorship, etc. Since 2003, ISFE has also been running the Pan-European Game Information system (PEGI) — a successful experiment in self-regulation.