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A fully functional Information Operations Cell (IO Cell) integrates a broad range of potential IO actions and activities that contribute to fulfilling the Joint Force Commander's (JFC) objectives, guidance and intent (Purpose, Method, and End State) within a Joint Operations Area (JOA). Ensuring that IO is an integral part of all joint military operations requires extensive planning and coordination among all the elements of the staff. The IO cell is formed from representatives from each staff element, component and supporting agencies responsible for integrating IO capabilities and related activities into the overall campaign plan at a particular level of command.