The IT Law Wiki

Corporate brand

32,068pages on
this wiki
Add New Page
Add New Page Talk0

Definition Edit

A corporate brand

generally is equivalent to company name (with its corresponding protected logo), as opposed to a specific product brand, with some exceptions, such as Sprite and Budweiser.[1]

References Edit

  1. Intellectual Property and the U.S. Economy: Industries in Focus, at 23 n.51.

Also on Fandom

Random Wiki