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Consumer Confidence in E-Commerce

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Citation Edit

Commission of the European Communities, Staff Working Paper, Consumer Confidence in E-Commerce: Lessons Learned from the E-confidence Initiative (SEC(2004) 1390) (8 Nov. 2004) (full-text).

Overview Edit

This report discusses steps to increase consumer confidence in e-commerce. The report focuses on consumer protection, and its contribution to this goal. Good consumer protection rules and systems strengthen consumer confidence in the functioning of the market. This strengthens demand and, ultimately, competitiveness.

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