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Definition Edit

Customer-facing is

the manner in which a business service feature is experienced or seen by a customer. A key customer relationship management (CRM) component, a customer facing solution is designed to deliver satisfying user experiences via all customer touch points. Many customer facing processes and technologies are significant business investment components with a strong influence on revenue generation.[1]

References Edit

  1. Techopedia, "Consumer Facing" (full-text).

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