FANDOM


Definition Edit

U.S. trademark law Edit

The "natural expansion" doctrine can be used to allow a trademark owner to extend its trademark's prior rights into a new geographical area, or into a new product line. The doctrine applies when a company is already using their trademark in one area, and the newly expanded-into area is a "natural" extension of the prior use.

Ad blocker interference detected!


Wikia is a free-to-use site that makes money from advertising. We have a modified experience for viewers using ad blockers

Wikia is not accessible if you’ve made further modifications. Remove the custom ad blocker rule(s) and the page will load as expected.